Heima is where the 🫶 is

We built Heima to help families collaborate better at home.

Heima is an Icelandic startup on a mission to make family life at home feel more simple, fun and fair.

Most families want things to feel balanced. But without a shared system, the planning, remembering and following up often ends up with one person.

The school days. The groceries. The laundry. The routines. The things that need to happen before anyone else notices them.

That invisible work has a real cost. It creates stress, tension and resentment, even in families where everyone wants to help.

Heima was built to change that.

What Heima does

Heima gives families one shared place for running a family and a home.

Tasks, routines, lists and reminders become visible, so everyone can see what needs doing, who is responsible and what has already been done.

Families use Heima to share household tasks, create routines, keep track of groceries and checklists, collect points, use rewards and build habits that last.

Why Heima is different

Heima is not built for one person to become better at carrying the whole household alone.

It is built for the whole family to take part.

The planning, remembering, organising and following up should not sit with one person by default. Heima gives families a shared place to see the work, talk about it and divide responsibility more clearly.

Because the goal is not just a more organised home.

It is a home where more people notice, participate and follow through.

Meet the founders

Heima was founded by a team that believes technology can help families build better routines, share responsibility and create more balance at home.

We come from backgrounds in software development, design, impact, business and equality, but we are working toward the same goal: making everyday life at home easier to organise, easier to share and easier to keep up with.

Welcome to Heima

Fairness at home is not just something you believe in. It is something you practise.

Heima gives families the structure to make that easier in everyday life.